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Case study · Media, Broadcasting & Accessibility

An AI-orchestrated accessibility pipeline for captions and audio description.

Phonetik turns standard video into accessible, regulation-ready media, generating closed captions, accessibility metadata and audio description tracks automatically.

Client
Phonetik
Industry
Media, Broadcasting & Accessibility
Delivery
AI-driven media processing platform
Capability
Generative AI

The challenge

What Phonetik was up against.

Broadcasters and streaming platforms face growing accessibility mandates, but captioning and audio description remain manual, slow and inconsistent at library scale.

  • Manual captioning and audio description
  • Long turnaround for large libraries
  • Inconsistent subtitle quality and metadata
  • Little support for speaker attribution and sound context
  • Poor scalability across languages

The solution

What we built.

Skugal engineered an event-driven, agent-based platform combining computer vision, speech intelligence, sound classification and generative AI to process video at scale.

01

Open-to-closed caption conversion

Frame-by-frame text detection with Rekognition, OCR correction, timeline alignment and automatic SRT generation.

02

Speech, speakers & sound

Whisper transcription, PyAnnote and WhisperX diarisation, and YAMNet classification of music, ambience and non-speech cues, merged into timestamped JSON.

03

Automated audio description

Detects silent moments, extracts frames, generates concise visual descriptions with GPT-4 and narrates them with TTS, merged back with FFmpeg at frame precision.

How it works

From input to outcome.

  1. Video upload
  2. Frame & audio extraction agent
  3. Speech & OCR agents
  4. Speaker & sound classification agents
  5. Caption & metadata assembly
  6. Audio description generation
  7. Accessible video + SRT

Business impact

What changed.

Phonetik delivered a production-grade accessibility platform that gives broadcasters faster compliance, lower operating cost and broader audience reach.

Technology

  • AWS Rekognition
  • OpenAI Whisper
  • AWS Transcribe
  • PyAnnote
  • WhisperX
  • YAMNet
  • OpenAI GPT-4
  • OpenAI TTS
  • FFmpeg
  • AWS Lambda
  • SQS
  • n8n
  • S3
  • Major reduction in manual captioning and narration effort
  • Scalable processing of large video libraries
  • Multi-language and multi-region readiness
  • Compliance with global accessibility standards
  • New monetisation opportunities for content owners
Accessibility isn’t a feature. It’s infrastructure.

Next step

Have a similar challenge?

Tell us about the workflow or product. We’ll come back with an architecture, a delivery plan and where AI agents fit.

ISO 9001:2015 certificate issued to Skugal Technologies Private Limited, certificate number QD-98140/1125

Quality management system

ISO 9001:2015 Certified

Skugal Technologies Private Limited has been independently assessed and found to comply with ISO 9001:2015 for providing quality IT services and software development solutions.

Certificate No.
QD-98140/1125
Standard
ISO 9001:2015
Issued
24 Nov 2025
Valid until
23 Nov 2028
Certification body
Revolutionary Certifications Services (RCS Cert)

Client ID 95268. Validity is subject to annual surveillance audits (next due 23 Nov 2026). Verify at thesasl.co.uk.