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Customer Support · Case Study

AI Customer Support Agent

A support agent that resolves routine tickets, escalates cleanly, and stays aligned with product and policy updates.

  • 70%of tickets resolved automatically
  • +11 ptsCSAT on automated flows
  • 24/7coverage without night shifts

Delivered

What we built

Automated 70% of support tickets with grounded enterprise knowledge.

Resolution-grade automation

Order, billing and account actions executed — not just answers recited.

Grounded answers

Product and policy responses cited from current documentation.

Clean escalation

Humans receive full context, conversation history and a suggested path.

CSAT instrumentation

Per-flow satisfaction tracking gating every scope expansion.

Inside the build

Deflection was the wrong goal

A subscription commerce company's chatbot deflected customers into rage. We rebuilt around a different metric: resolution.

The challenge

A chatbot customers had learned to bypass

The incumbent bot answered from a stale FAQ and couldn't touch order systems. Customers typed 'agent' immediately; support costs kept climbing with volume, and CSAT on bot interactions was dismal.

  • Bot resolution rate under 15%
  • No access to order or billing systems
  • Support headcount scaling linearly with growth
Agent session
Summarize open claims above $50k and draft escalation emails.
query_claims_db draft_email ✓ policy_check
Found 12 claims. 3 need escalation — drafts are ready for your review.
Human approval requiredReview →

The solution

An agent wired into the systems that matter

Connected to orders, billing, shipping and the current knowledge base, the new agent checks status, processes changes, issues policy-bounded credits and confirms outcomes — escalating gracefully with context when judgment or empathy is needed.

  • Live actions in order and billing systems with guardrails
  • Policy-bounded authority with approval escalation
  • Sentiment triggers routing to humans early
Integration hub
SalesforceSlackSAP JiraSSnowflake ServiceNowTeamsDrive
OAuthSSOPermissions-awareReal-time sync

The impact

Resolution up, costs down, customers calmer

Seventy percent of contacts now close without human touch — and CSAT rose eleven points on those flows, because problems actually get fixed. Peak season absorbed a 3× volume spike without seasonal hiring.

  • 70% automated resolution within two quarters
  • CSAT +11 on automated conversations
  • Peak-season spike absorbed at flat headcount
Production dashboard
99.9%Uptime
1.2sp95 latency
$0.021Cost / task
QualityCostLatencyDrift

Outcomes

What changed for the business

Cost per contact

Down 55% blended across all channels.

Response time

Instant, at 3am, in every supported language.

Agent experience

Humans handle interesting problems, not password resets.

Voice of customer

Every conversation mined for product signal.

Seasonal resilience

Black-Friday volume without the hiring scramble.

Expansion path

Same architecture now rolling into voice.

Delivery

From challenge to outcome

We publish the architecture decisions, delivery approach and measurable results — so you can see how similar outcomes could apply to your enterprise.

  • Measurable KPIs
  • Architecture transparency
  • Cross-industry patterns
  • Repeatable playbooks
  1. 1
    Challenge

    Business pressure, legacy process and constraints.

  2. 2
    Solution

    Architecture, agents and integration design.

  3. 3
    Delivery

    Build, evaluate, secure and launch.

  4. 4
    Impact

    Efficiency, cost, quality or revenue outcomes.

The old bot deflected; this one fixes things. Customers noticed the difference immediately — our CSAT on automated chats is now higher than on human ones.
VP of Customer CareSubscription commerce company

Under the hood

The stack behind the agent

Integrated with the client's commerce and support platforms in AWS.

  • Anthropic Claude
  • OpenAI
  • Zendesk
  • Shopify
  • Stripe
  • Twilio
  • Pinecone
  • AWS
  • LangGraph
  • Datadog

FAQ

Common questions

How did you avoid the deflection trap?

By making resolution the gated metric: flows only automate when they can complete the task end-to-end, and CSAT per flow gates every expansion. Deflection without resolution was explicitly banned.

What stops it issuing refunds it shouldn't?

Policy guardrails encode hard limits — credit ceilings, verification steps, category exclusions — enforced in the action layer, with human approval above thresholds and full audit below them.

How fast could we see similar results?

First automated flows typically ship in six to eight weeks; reaching 70% resolution took this client two quarters of gated expansion.

Next step

Want support that resolves?

Share your top ten contact types — we'll map which ones automation can fully close.

Book a Strategy Call
ISO 9001:2015 certificate issued to Skugal Technologies Private Limited, certificate number QD-98140/1125

Quality management system

ISO 9001:2015 Certified

Skugal Technologies Private Limited has been independently assessed and found to comply with ISO 9001:2015 for providing quality IT services and software development solutions.

Certificate No.
QD-98140/1125
Standard
ISO 9001:2015
Issued
24 Nov 2025
Valid until
23 Nov 2028
Certification body
Revolutionary Certifications Services (RCS Cert)

Client ID 95268. Validity is subject to annual surveillance audits (next due 23 Nov 2026). Verify at thesasl.co.uk.